Strategic retail management text and international cases pdf

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strategic retail management text and international cases pdf

Read Strategic Retail Management: Text and International Cases | Ebo…

This paper is a case study of a cooperative whose involvement in the retail business was exemplary of a successful cooperative, bold enough to venture into the retail business. Known as the Johor Cooperative Supermarket JCS , it was established in with the support of a firm number of cooperative members, totaling 15, at its peak. The purpose of this paper is to examine the success story of JCS and the eventual demise of such an outstanding cooperative. Unlike other business entities, JCS was established on the foundation of a cooperative that seeks to attain profitable standing for the benefit of its members. Located strategically in the southern tip of Johor Bahru in Malaysia's southern state of Johor, the supermarket attracted a large number of Singaporeans who find the assortment of merchandise and the pricing of the vast array of goods offered by JCS an attractive lure to shop in this cosy and neighbourly supermarket. However, a strategic decision on its location eventually led to the closure of this once supreme supermarket.
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Retail Management - Retail Selling Skills

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Strategic Retail Management

This is not a traditional textbook or collection of case studies, but is intended to demonstrate the complex and manifold questions of retail management in the form of 18 lessons that provide a thematic overview of key issues and illustrate them with the help of comprehensive case studies. In the second edition, all chapters were revised and updated. Three new chapters were added to treat topics like online-retailing and multi-channel-strategies as well as the so called verticals in specific chapters. All case studies were replaced by new ones to reflect the most recent developments. Target Groups Advanced undergraduate students and graduate students majoring in Business Administration, Marketing or Management; practitioners who wish to obtain compact and practice-oriented information on current concepts.

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This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice., Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising.

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